*Disclaimer: The details and purpose of this project are entirely for educational purposes only and do not constitute and represent the brand featured in the project.*
MacEwan University Design Studies
(DESN 240 Intro to Digital Experience Design)
Website Redesign Project
Goal for the Redesign
The organizational goals of the Royal Astronomical Society of Canada (RASC) are to promote events and milestones, Educate others about Astronomy, and encourage people to join their society.
The Research
The research started with multiple user interviews and references from various astronomy websites. The interview results show that the site is bombarded with information and lacks visual and information hierarchy, innovation, and outdated design. The redesign needs to be clean with enough white space. The website also needs to be engaging to boost the website membership
Final Website Walkthrough